International Data Corporation (IDC) expects Asia/Pacific excluding Japan (APEJ) telecom carriers to become the IT Channel of this decade as growth solidifies in the region and enterprises embark in large scale technology investments. Given its extensive client base, wide-reaching network infrastructure, depth of knowledge and expertise as well as its progression into cloud services, telecom carriers are well positioned to seize the opportunity of this transition to service oriented era and become the pre-eminent IT channel.
IDC believes that in 2010 and the years to follow, some of the major initiatives Asia/Pacific enterprises will seek include extended enterprise networks, social media, virtual collaboration, cloud services and datacenter virtualization to improve business process as well as overall corporate productivity. For most of these initiatives, coupled with the changing ICT buying patterns, greater emphasis on cross border collaboration, and return of leasing and financing, have made network resiliency critical - giving telecom carriers in the region an unequivocal advantage in this new dynamic ICT landscape.
Against this backdrop, IDC expects vendors to concentrate their partnering strategies on the telecom community and prime them to sell and support their solutions to enterprises, proactively driving innovation, differentiation and competitiveness.
At the same time, the channel community is also responding to this change as these vendors are looking for a "mega" channel ecosystem that can offer the entire range of solutions to their clients. IT vendors and channel partners will need to have a foolproof telecom partnering blueprint to flourish.
According to Adrian Ho, Program Manager for Telecom & Managed Services, Networking & Outsourcing, Practice Group at IDC Asia/Pacific, given these market movements, the telecommunication community will be the epicenter of this mega channel ecosystem.
Adrian adds, "Over the next few years, existing channels will align themselves with the telecommunication community and existing relationships will be rewritten and new business models will be developed. There has also been a gradual shift in the perception of Telecom Carriers as ICT service providers that has taken place and recent success stories have only lend credibility to this new world order."
"The playing field has changed; vendors and channels that have not yet aligned themselves to the telecom community should act soon or risk losing their competitive edge in this ever changing world," concludes Adrian.
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