It's been a difficult weekend for the world's most popular social network, since announcing changes to user data privacy last Friday.
Mark Zuckerberg has admitted that Facebook has "missed the mark" when it comes to the privacy of user data. With the recent backlash from the public regarding the level complexity experienced when performing changes to privacy settings on Facebok accounts on their computers, Zuckerberg has been forced to acknowledge and respond to the complaints before Facebook suffers permanent damage to it's image.
It's not the first time the uber popular social media site has been in the limelight regarding privacy, which is what makes this all the more serious, as it's starting be associated with irresponsible and untrustworthy behaviour, something that is most definitely bad for business.
Free Internet services must make money somehow, and that's usually through advertising revenue, but as Facebook has increased in size so has it's greed. By making your profile a source of user data to be used as currency in the adverticing world Facebook has amasses an enormous ammount of capital, and with super complicated procedures required to simply to close an account, they seem to make it as hard as possible for you to leave, that way they can maintain access to your information.
Now under the media spotlight and facing pressure to alter their privacy conditions from every direction, Mark Zuckerberg has vowed to change the site privacy functionality after Friday's announcement to change the way they share user data with advertisers. Mark Zuckerberg was quoted as saying: "Simply put, many of you thought our controls were too complex. Our intention was to give you lots of granular controls; but that may not have been what many of you wanted. We just missed the mark,"
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